Learn more about MADTechAI

The iSOCRATES Guide to MADTechAI:
Evaluating and Selecting MarTech & AdTech(MADTech) Artificial Intelligence Platforms

Whether you’re a digital publisher, marketer, agency, or data/tech provider, MADTechAI will become increasingly essential to your business. But, how do you choose the right provider?

The answer depends on many factors, which we explore in-depth in this practical and comprehensive guide.

By downloading this guide, you’ll get answers to these crucial questions:

  • What is MADTechAI, and how does it differ from traditional AI?
  • What types of MADTech platforms, products, and features are available?
  • What are the main factors to consider when exploring a specific tool?
  • What should you include in your Media/Marketing AI-specific RFP/RFI?
  • How do you evaluate and negotiate a MarTech or AdTech AI vendor agreement?
  • How do you incorporate best practices when utilizing MADTechAI?
  • How do you procure MADTechAI?

Based on literally decades of experience in media and marketing artificial intelligence, this iSOCRATES guide will answer these questions, walk you through the available tools, and help you make better business decisions.

Reading time: <30 minutes


Download this GUIDE today to start making better sourcing decisions tomorrow.

To get immediate access to the answers to your sourcing questions, simply fill out the no-obligation form below.

Guide to MADTechAI

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Transform your organization with MADTechAI


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